by 2010 BMW 328I Owner on 03/23/2026Verified Service
From the moment I got there, the service team was friendly and explained the process for the maintenance that the car was going to get. The service advisor keep me informed, via text, of where the vehicle was at during the inspection and oil change process. I was very satisfied.
by Principle BMW of San Antonio on 03/24/2026
Hello, we are very happy to have provided you with such a positive experience! We hope to be of service to you again in the future. Best wishes, Principle BMW of San Antonio
by 2024 BMW X5 XDRIVE40I Owner on 03/19/2026Verified Service
Brought my vehicle in for standard maintenance. My service advisor Joseph went above and beyond. During the tire rotation the technician found a nail in one of the tires that I was not aware of. Joseph made sure to keep me informed of the findings and made sure that the tire was replaced. I am extremely thankful for the quality of care that I received.
by Principle BMW of San Antonio on 03/20/2026
Hello, we're so glad that we were able to go above and beyond your expectations! Please don't hesitate to reach out to us if there's anything more we can do!
by William A W. on 03/07/2026Verified Service
Everything was great except when I returned the courtesy and had to wait for almost 40 minutes for my car to be pulled back into the service bay for me. Several people on the display board behind me got their cars before mine was returned. I asked a couple of times about it and was told it would be returned shortly only to have to continue to stand in the service area waiting for it.
Up to that point things had been exceptional.
by 2018 BMW X2 SDRIVE28I Owner on 03/07/2026Verified Service
Outstanding service! They meet you promptly, get your service technician to address your issues, make sure you get a ride or if available, a loaner, and keeps you informed! Mr. Cantu has been my advisor for years and has consistently been outstanding! And the waiting area is clean with refreshments!
by Principle BMW of San Antonio on 03/08/2026
Hello, we're happy you found our staff to be so supportive during your experience here at Principle BMW of San Antonio. Please don't hesitate to reach out if there's anything additional we can do for you.
by 2017 MINI COOPER S Owner on 03/06/2026Verified Service
People are and helpful I would recommend going there as I have not had any issue there. Both times I have went.
Only negative is the charge amout for laber but you get charged the same at any shop that will work on Bmw or mini which is 200 per hour.
by 2018 BMW X6 XDRIVE35I Owner on 03/03/2026Verified Service
The people who were helping me were friendly enough but it was very clear they are not organized. I was told to come back to pick up my car before 7pm. I drove an hour from my home to the dealership and they were closed early for a party. I had to drive another hour back home without a car. I was refunded $150 and offered an Uber at no charge the next business day.
by 2019 BMW X5 XDRIVE40I Owner on 03/01/2026Verified Service
A1 shoutout Ryan Mararac , customer service at the dealership was Chic-Fil-a level (the highest level of service that exists if ya know ya know). Constant updates, live videos of each inspection , and even made SURE the warranty company didn't play me! Crazy work
by Principle BMW of San Antonio on 03/02/2026
Hi, we are very happy to have provided you with such a positive experience! Thank you, and have a fantastic day!
by 2021 BMW M440XI Owner on 01/30/2026Verified Service
The service advisor was professional and kept me updated throughout the process. Drop-off and pickup were quick and organized. They explained the repairs clearly without talking over my head. I would've appreciated the complimentary car wash or detail.
by Principle BMW of San Antonio on 02/02/2026
Hi, we strive for 100% satisfaction, and it is great to see you had such a positive experience at Principle BMW of San Antonio. If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!
by Michael L. on 01/27/2026Verified Service
Did service as requested.
No loaner car. Was told i ghad to call two weeks in advance. I am a physician. No loaner was incredibly inconvenient. Was promised a car wash. Was a lie. Car not washed after serviced. Never before treated this way from Lexus or MB of SA.
by 2021 BMW X3 SDRIVE30I Owner on 01/07/2026Verified Service
The intake service and wait time to receive your vehicle is EXTREMELY slow at Principle BMW. Their process needs to be improved tremendously. 45 minutes to intake a scheduled appointment is bizarre. This is a reoccurring thing...each time I have service there.
by 2023 BMW X1 XDRIVE28I Owner on 01/06/2026Verified Service
Vehicle was fixed
Explaination given to me by Michel, I understood the issue
I can not quite understand the mechanics words via video and too much noise in the background, so not too helpful.
This is second time I could not understand the voice on the video
Thank you
by Principle BMW of San Antonio on 01/07/2026
Hello, we appreciate you taking the time to leave us this feedback. We are always more than happy to assist you if anything else comes up. Take care!
by 2016 BMW X1 XDRIVE28I Owner on 01/05/2026Verified Service
My experience at Principle BMW of SA was seamless. I had no troubles truly because of Juan Cantu. He stepped me through every process, made sure I was taken care of, and answered all of my questions. I felt important and relaxed through the whole process.
by Principle BMW of San Antonio on 01/06/2026
Hello, we're happy you found our staff to be so supportive during your experience here at Principle BMW of San Antonio. We do hope we can be of assistance in the future. Take care!
by 2018 BMW X2 SDRIVE28I Owner on 01/01/2026Verified Service
The check in and check out are simple, the service attendant keeps you informed of the work being done and gives you a video of the inspection, recommend any repairs and tells you if you need it now or if it can wait, and the overall ambience was courteous, professional, and friendly.
by Principle BMW of San Antonio on 01/02/2026
Hi, we are very happy to have provided you with such a positive experience! Please don't hesitate to reach out if there's anything additional we can do for you.
by Susanjackson U. on 11/08/2025Verified Service
I loved the high quality customer service. I also was impressed that my service coordinator found a lovely loaner car for me even though I came in on an urgent basis. I didn't love the fact that they found another expensive problem, but I'm so grateful that they fixed it.
by Principle BMW of San Antonio on 11/12/2025
Thank you for taking the time to share your experience with us! We are dedicated to providing excellent customer service and we are happy to hear that you were impressed with our loaner car service. We understand that unexpected repairs can be tough, but we are glad we were able to resolve the issue for you. Thank you for choosing us for your auto repair needs!
by 2001 BMW M COUPE Owner on 11/06/2025Verified Service
Brought my "old" 2001 M Coupe in for a windshield replacement. Due to the age of the car I was very nervous about leaving it. BMW SA, namely my service advisor took impeccable care of it. To my surprise, BMW SA does their windshield replacements "in-house"; they do now farm them out - which pleased me immensely. I have all my BMW's cared for by BMW SA service, and have always been very pleased with their service.
by Principle BMW of San Antonio on 11/12/2025
Thank you for trusting us with your 'old' 2001 M Coupe. At BMW SA, we treat all our customers' cars with the utmost care and professionalism. We are so happy to have exceeded your expectations and we look forward to providing you with exceptional service for all your BMWs in the future.
by 2024 BMW I5 EDRIVE 40 Owner on 10/11/2025Verified Service
The process was relatively quick.
I was offered a shuttle ride back home since I had not reserved a "loaner", but once it was determined there were a couple of re-calls that I was offered to have done at no cost, the service rep, Brandon, got me a car loan anyway since it was going to take a couple of days to get the part. Great experience.
by Principle BMW of San Antonio on 10/12/2025
Hi, we are very happy to have provided you with such a positive experience! Please don't hesitate to reach out if there's anything additional we can do for you.
by 2018 BMW 430I Owner on 09/25/2025Verified Service
I had a great experience at the BMW dealership in San Antonio, thanks to my advisor, John Gamboa. His exceptional attention to detail and commitment to customer satisfaction made the process smooth and enjoyable. I highly recommend this dealership and John for anyone in the market for a BMW. Thank you for the excellent service!
by Principle BMW of San Antonio on 11/13/2025
Hi, we strive for 100% satisfaction, and it is great to see you had such a positive experience at Principle BMW of San Antonio. Thanks for the recommendation, and have an amazing day!
by Maitreya D. on 09/25/2025Verified Service
The service advisor was not very helpful and was very reluctant to help me. Also they claimed that they checked the washer fluids in the inspection report and levels were ok. But after 1-2 days I got a low washer fluid warning. Had to go back again to refill it. Very poor experience compared to my long term experience with BMW having being a BMW owner since 2018.
by 2018 BMW X5 XDRIVE 40E Owner on 08/29/2025Verified Service
Communication was very limited.
Text and called the service guy and didn't receive call backs or messages. I had tk call back numerous times to finally get a call back.
Also asked for other info in regards to a possible trade in on my BMW and service guy said he would get back and never did.
by Susan R. on 08/26/2025Verified Service
Most excellent service from Eric Flores, Cameron Tang , Principal BMW, and CarMax Reports. It was so easy, friendly, and professional. I even hot the car sent you my Home to test drive, and then delivered to my Home with a Big Red Bow ( special) the next morning. Thank you all. Could not have went any better than it did! I got the CarMax report on all prior services to the vehicle. Awesome!
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Top Services Performed
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Oil Change
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What do verified customers think about Principle BMW of San Antonio in San Antonio, TX?
Verified customers who visit Principle BMW of San Antonio in San Antonio, TX rate this business 4.6 out of 5 stars, with 1,367 reviews. 23,120 customers favorited this location.
How can I contact Principle BMW of San Antonio in San Antonio, TX?
To reach the sales team at Principle BMW of San Antonio in San Antonio, TX, call (210) 361-6668. To reach the service department, call (210) 361-6532
How can I schedule a service appointment with Principle BMW of San Antonio in San Antonio, TX?
