AutoTraker Adds CARFAX QuickVIN To POS Software

For further information: Christopher Basso, Carfax Public Relations, Phone (703) 934-2664

HUNTINGTON, N.Y. (Aug. 16, 2012) -- AutoTraker Inc., one of the leading software and technology providers for the tire and automotive aftermarket, has added Carfax® QuickVIN™ to its AutoTraker PLUS and AutoTraker EZ software. Users can now retrieve the year/make/model and vehicle identification number (VIN) of their customers' cars more quickly and easily by entering only the license plate information.

"Carfax QuickVIN saves me so much time and trouble, especially in the winter," said Steve Leblanc, Owner of Steve's Oil and Lube in Jay, Maine. "I can easily capture VINs by looking out the window and entering the customer's license plate information instead of going outside to write it down. This reduces errors and helps us accurately order vehicle parts the first time."

According to a recent study by Carfax, eight out of ten shop management system users would prefer to have Carfax QuickVIN available with their current system. Users can eliminate the risk of costly data entry errors and help ensure they order correctly-fitting parts.

"We have always felt that repeat business is the key to success for auto repair shops," said Bob Barsony, President of AutoTraker Inc. "Our partnership with Carfax helps our clients retain and also expand their customer base, since the Carfax Report can show car buyers where good labor has been performed. In addition, Carfax QuickVIN boosts our app with an extremely handy tool for VIN decoding, which our clients love."

Carfax QuickVIN users that are members of the Carfax Service Network also have their service records turned into free advertising on Carfax Vehicle History Reports. Shop name and contact information appears alongside each service record on the Carfax Report, reaching millions of potential customers.

About AutoTraker Inc.

AutoTraker, Inc. is a New York based company which has been helping auto repair shops write tickets, all over the country, since 1996. We are located on the north shore of Long Island, in the quaint village of Huntington. Our clients range from one-bay Mom & Pop repair shops, to large wholesale tire shops, military bases, and county law enforcement fleet maintenance.

About Carfax (www.carfax.com)

Carfax is the vehicle history expert for used car buyers, sellers and the automotive industry. Carfax created the Vehicle History Report in 1986 and maintains the largest vehicle history database ever assembled, comprising over 10 billion vehicle records from more than 34,000 sources across North America. A Carfax® Vehicle History Report™, the most trusted resource for vehicle history information, is an essential step in the used car buying process. To become a Carfax Service Network Member or learn more about the Network, visit www.carfaxservicenetwork.com or call 888-655-5362.

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