Saturn was an automaker created as a subsidiary of General Motors in 1985. The company was built on a different sales and service model from traditional dealerships. General Motors offered the brand and its assets for sale in 2008 as bankruptcy loomed, but closed production and franchises in 2010 when a purchase offer fell through. The last vehicles under the Saturn name were built in 2009.
Saturn marketed itself as a "different kind of car company" and was successful in its marketing efforts, though commercially it was not consistent. Though models were produced in good quantity, the company's efforts were not as sustainably profitable as GM would have liked and that, coupled with internal strife over the brand's independence and resource costs, eventually resulted in its closure.
During the time it lasted, however, Saturn was popular with consumers looking for a new way to buy a car and though the model did not catch on with traditional franchise dealerships from major automakers, it has become popular in unaffiliated dealers and used vehicle dealerships, where the stigma of "shady car sales" is most difficult to overcome.
In the used market, the S-series cars from Saturn's first days are highly popular thanks to their dent-proof body panels and reliable four-cylinder engines. Especially the SW (wagon) variant, which was produced until 2001. The S-series was replaced by the Ion and that same year, the L-series midsize car was introduced.
On the current used market, the most popular Saturn vehicles are the Sky roadster, the Aura sedan, and the Vue and Outlook crossovers.
Saturn sedans had their heyday in the 1990s with the S-series and made a comeback with the Aura in 2007. The Astra hatchback was also popular.
Crossovers in the Saturn lineup included the popular Outlook and Vue, both of which were good sellers and continue to be popular vehicles amongst consumers in the secondary market.
Saturn hybrids include those sold in the "Green Line." These included the Vue and Aura in the 2007 model year. These were mild-hybrids rather than full gasoline-electric hybrids.