The Jeep brand is a part of the Fiat Chrysler Automotive group and is one of the most legendary of America's automotive brands. Founded in 1941, the company builds sport utilities and off-road vehicles exclusively. The first of these is the iconic and well-loved Willys MB, adopted by the Allied armed forces during World War II. Even the origins for the Jeep name is contested and blurred with time, but what is meant by "Jeep" when uttered today is never in doubt.
As one of the nation's most popular and long-lived offroad makes (indeed, the first off-road vehicle designated specifically as such was the original Jeep), there are many Jeep vehicles in the used car market today. While military-specific Jeep vehicles are considered collectible (along with some early models for civilian use), most Jeeps are bought and sold as working machines rather than museum and car show pieces. This is the nature of their heritage, after all.
Offroad enthusiasts are quite fond of the Wrangler platform, which is closest to the original Bantam that became the Jeep of military legend. Many older Comanche and Wagoneer models are also fitted as more than capable offroad machines as well while Cherokee and Grand Cherokee SUVs are more often offroad-capable daily drivers and family haulers.
For many owners, the exterior of their Jeep tells the story of the vehicle, which has likely seen more in its lifetime than many entire model lines will see in theirs.